About The Brand

VISION

At LASHBABE, we believe in transcending the boundaries of traditional beauty.
Dissatisfied with falsies and eyelash extensions, we embarked on a journey to create a solution that offered the best of both worlds—long-lasting, affordable, and easy-to-apply lashes you can use from the comfort of your home.

PRODUCT
With no existing product meeting our criteria, we innovated ourselves.
Inspired by a professional makeup artist's technique of using small segments under natural lashes, we experimented tirelessly. After months of perfecting our method, we achieved our vision. The response was immediate—people
asked, "Who does your lashes?" and "Are they real?" We knew we had created something special.

MORE THAN A BRAND
LASHBABE is more than a brand; it’s a movement. We inspire confidence
and encourage women to embrace their natural beauty. Whatever look you desire, it’s possible with Lashbabe. The LASHBABE woman is comfortable in her own skin and is not afraid to experiment with her looks, with a timeless yet sophisticated appeal. Above all, comfort, convenience and durability are core principles that we hold on to tightly.

LASHBABE COMMUNITY

We are immensely proud of our journey,our innovative products, and our growing community. The future is bright, and we can’t wait to continue this journey with you.
XO

Meet The Founder

At just 24 years old, Cicely Hermanus, a vibrant entrepreneur from Tiel, the Netherlands, has transformed her passion into a successful business. With a rich cultural heritage as a blend of Surinamese and Indonesian roots,
Cicely’s path to success was anything but straightforward. From a young age, she was driven to create something unique, experimenting with various business ventures while still in school.

Undeterred by early setbacks in other e-commerce businesses, Cicely's entrepreneurial journey continued with a beauty product store, which faced challenges due to rapid growth. Each experience, whether successful or not, served as a stepping stone, shaping her approach and fortifying her resolve. By late 2020, armed with these lessons, she launched LASHBABE, a DIY fast lashes brand that quickly gained success. Her unwavering dedication to quality and understanding of customer needs has driven LASHBABE’s growth.

Cicely’s story is a testament to her relentless perseverance and belief in her vision, embodying the essence of a true entrepreneur who turned her dreams into reality through passion and resilience.

Quotes

From the founder
CicelyFounder

“TRANSCENDING TRADITIONAL
BEAUTY, ONE LASH AT A TIME.”